MONICA BHADE
BVLGARI
Branding and Digital Communication
Branding and digital communication for Bvlgari’s new target market (millennials).
Concept
The city of Rome and the brand was showcased with new elements and a new visual language through vaporwave aesthetics. Our team created the content and mockups for their social media accounts like Instagram, Facebook, WeChat and Weibo.
Bvlgari launched a new collection and a campaign named WILD POP on 29th June 2018 inspired by Vaporwave aesthetics.
*Images used for university project without permission.